Architectural freedom
at industrial scale.
Architectural freedom
at industrial scale.
By 2030, half of all new homes will be prefab. Cheaper, flatter and more of the same. The world we build is growing, but losing what makes it worth remembering.
By 2030, half of all new homes will be prefab. Cheaper, flatter and more of the same. The world we build is growing, but losing what makes it worth remembering.
That’s why we build a factory where architectural ideas can be manufactured without compromise. Architectural freedom, at industrial scale.
That’s why we build a factory where architectural ideas can be manufactured without compromise. Architectural freedom, at industrial scale.
Locally made in our
Locally made in our
Machine City
Machine City
EINDHOVEN, THE NETHERLANDS
EINDHOVEN, THE NETHERLANDS
This is not A.I. This is our factory.
This is not A.I. This is our factory.
This is not A.I. This is our factory.
MACHINE CITY / EINDHOVEN
We built the first mass customization factory.
In Eindhoven, digital designs become physical parts. Printed layer by layer. With a new freedom to shape surfaces, spaces and the details within.
THE LIMIT OF REPETITION
Humans buy by desire: choice, individuality, and the ability to change their minds at the last minute. Except in architecture. Not for the lack of imagination, but because current factories are built for repetition, not customization.
THE FREEDOM TO MAKE
What if we built a factory with the economics of mass production and the freedom of 3D printing? We could create architecture without repetition and form without limits.
So we built our own machines, for our own factory, on three principles:

01
Purpose driven machines, not all-rounders
We design and build our own printers, each for one job, at a fraction of commercial cost. Capacity grows by adding machines.

02
Developed compounds for specific products
We develop our compounds per product: recycled PETG, flame-retardant, UV-stable. The colour is in the material itself, nothing is coated, and every print and offcut is shredded and printed again.

03
Digitized towards lights-out manufacturing
One pipeline runs from digital model to finished part. Every step we automate brings the factory closer to running itself.
MACHINE CITY / EINDHOVEN
We built the first mass customization factory.
In Eindhoven, digital designs become physical parts. Printed layer by layer. With a new freedom to shape surfaces, spaces and the details within.
THE LIMIT OF REPETITION
Humans buy by desire: choice, individuality, and the ability to change their minds at the last minute. Except in architecture. Not for the lack of imagination, but because current factories are built for repetition, not customization.
THE FREEDOM TO MAKE
What if we built a factory with the economics of mass production and the freedom of 3D printing? We could create architecture without repetition and form without limits.
So we built our own machines, for our own factory, on three principles:

01
Purpose driven machines, not all-rounders
We design and build our own printers, each for one job, at a fraction of commercial cost. Capacity grows by adding machines.

02
Developed compounds for specific products
We develop our compounds per product: recycled PETG, flame-retardant, UV-stable. The colour is in the material itself, nothing is coated, and every print and offcut is shredded and printed again.

03
Digitized towards lights-out manufacturing
One pipeline runs from digital model to finished part. Every step we automate brings the factory closer to running itself.
MACHINE CITY / EINDHOVEN
We built the first mass customization factory.
In Eindhoven, digital designs become physical parts. Printed layer by layer. With a new freedom to shape surfaces, spaces and the details within.
THE LIMIT OF REPETITION
Humans buy by desire: choice, individuality, and the ability to change their minds at the last minute. Except in architecture. Not for the lack of imagination, but because current factories are built for repetition, not customization.
THE FREEDOM TO MAKE
What if we built a factory with the economics of mass production and the freedom of 3D printing? We could create architecture without repetition and form without limits.
So we built our own machines, for our own factory, on three principles:

01
Purpose driven machines, not all-rounders
We design and build our own printers, each for one job, at a fraction of commercial cost. Capacity grows by adding machines.

02
Developed compounds for specific products
We develop our compounds per product: recycled PETG, flame-retardant, UV-stable. The colour is in the material itself, nothing is coated, and every print and offcut is shredded and printed again.

03
Digitized towards lights-out manufacturing
One pipeline runs from digital model to finished part. Every step we automate brings the factory closer to running itself.

